039 - Headshot or Portrait? The Line is Blurring!

Traditionally, a headshot was simple: shoulders up, neutral background, polished expression. Its job was clear—present you as professional, approachable, and trustworthy. A portrait, on the other hand, was broader in scope. It aimed to tell a story, capture personality, and often included more of the body, environment, and mood.

But today, the distinction between the two isn’t always so clear. Business professionals, entrepreneurs, and creatives increasingly want photos that feel authentic, not staged. That shift has pushed headshots closer to portraits. Instead of the plain backdrop, you now see headshots taken outdoors, in offices, or in natural light. Instead of stiff poses, you see relaxed smiles and candid expressions.

At the same time, portraits are becoming more practical. Many clients use lifestyle portraits as part of their professional brand, repurposing them on LinkedIn, websites, and even marketing materials. A portrait that shows you in your element—a chef in a kitchen, a realtor in a home, or a consultant in a meeting—can serve the function of a headshot while still telling a story.

This blurring of categories reflects a bigger trend: people want to be seen as real. Whether you’re updating your LinkedIn, building a personal brand, or contributing to a magazine like this one, your photo should look like you. Not the 10-years-ago you, not the stiff, uncomfortable you—just the approachable, current version of yourself.

So, headshot or portrait? The truth is, you probably need both. A clean, professional headshot for formal platforms, and a portrait that highlights your personality and brand. Together, they ensure you make the right impression wherever your face is seen.